Cross into the hall of myths

One perfumer and one writer, the same hands. Every material in these bottles is rare, costly, and named plainly on the label.

The materials
Ashenfume phoenix mark

Perfume Incarnate.

Ashenfume began as a rebellion against scents that were overhyped, overmarketed, and then locked away by collectors who never let anyone smell them. Fragrance should be a shared passion. So I build each one as a legend you can wear, poured from the finest materials I can find.


Choose the legend that’s yours

Seven figures, seven bottles. These three are the ones to meet first.

New release Red Hare extrait de parfum, 50 mL flacon with an ember red label

Red Hare

Extrait de parfum

A mythic warhorse caught in smoke, spice, and battle heat. The charge that never fades.

  • Meghalayan oud
  • Horse musk
  • Red champaca
  • Costus root

From $105

Back in stock Jungle Potion extrait de parfum, 50 mL flacon with a green and gold jungle label

Jungle Potion

Extrait de parfum

A luminous elixir of humidity, bloom, and sacred green light.

  • Gardenia absolute
  • Tuberose
  • Civet
  • Oakmoss

From $96

Founding batch. First thirty bottles.

Lady of the Lake extrait de parfum flacon with a teal lake label

Lady of the Lake

Extrait de parfum

The blade the Lady offers to the worthy alone. Cold water, cedar, and green stillness beneath the surface.

  • Ambergris accord
  • Cold water
  • Cedar
  • Juniper

From $105

Discovery Collection, Volume I

Start with three

Three vials of extrait at 2 mL each, drawn from the same batches that fill the full bottles. Dream Eater, Red Hare, and Lady of the Lake, in a tray and sleeve box built for the set.

$45

The same price as three single vials. The box comes with it.

Take the set

★★★★★

“This fragrance is one of the greatest fragrances I’ve smelled in my life.”
Randall P. on Red Hare

★★★★★

“Half goddess half cat, a promise of warmth, of sensual grace and quiet prayer.”
Ulrika E. on Bastet

The Akasha

Every bottle has a written half

Long form lore for each fragrance. The figure, the history behind the legend, and the reason every material earned its place in the formula.

Jungle Potion: The Nectar of Mohini